Xiaomi provided more smartphones than Samsung for the first time in history.The Chinese brand took the first place in the strategy Analytics ranking.The top 5 also found realme, which scored a spectacular growth.
Analytical Firma Strategy Analytics published data on the smartphone market in Europe in the second quarter of 2021.The old continent clearly affected after a slopan slowdown.In the period from the beginning of April to the end of June, about 50.1 million smartphones went to European stores, which is an increase of 14 percent year on year.However, this is not the most surprising.Samsung fell from the highest place on the podium.Xiaomi took his place.
Xiaomi reigns in Europe
For the first time in history, the first place in Europe was Xiaomi.In the second quarter of 2021, the Chinese brand delivered as much as 12.7 million smartphones to the European market (25.3 percent of shares), which improved its result from a year ago by 67.1 percent.The second place went to the current and long -term leader, i.e. Samsung.The difference is not great, because Koreans have achieved the result of 12 million smartphones and 24 percent market share in the Old Continent.A disturbing for Samsung, however, may be a decrease in year to year by 7 percent.It is a signal that the brand clearly loses popularity among European users.
The next places in the Startgy Analytics ranking went on: Apple (9.6 million / 19.2 percent.), Oppo (2.8 million / 5.6 percent.) and Realme (1.9 million / 3.8 percent.).What is worth noticing, the last two companies recorded year -on -year increases by 180 and 1800 percent!Other producers who have not been exchanged on the list are responsible for delivering 11.1 million smartphones to stores, which corresponds to 22.2 percent of the entire market.
See: Xiaomi Redmi Note 10 Je - a popular smartphone in a waterproof version: Google copies Apple again - Pixel 6 will get the original processorChcesz być na bieżąco? Obserwuj nas naGoogle News
Source of photos: Arkadiusz Bała (Arecas)
Text source: Strategy AnalyticsTagi:appleopposamsungxiaomirealmesprzedaż smartfonów